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Mistakes That Are Killing Your Property Sale

Updated: May 28

Mistakes that are killing your property sale

Let’s be honest: selling a property can be frustrating. Especially when your property has been on sale for weeks and your phone is still silent. Chances are, something in your selling strategy needs a tweak—or five.


In this post, we unpack the top 5 mistakes that could be killing your sale (even before a buyer steps foot inside). The good news? Every single one is easy to fix once you know what to look for.


Mistake 1: Overpricing the Property for Sale


Homeowners and property sellers often feel emotionally attached to their properties. However, buyers focus on value, not sentiment.


Overpricing your property can lead to several issues:

  • It may push your listing out of search results.

  • It makes your property appear less competitive.

  • The longer your property stays on the market, the more red flags it raises.


How to Fix It:

  • Compare recent sales in your area to set a realistic price.

  • Get a valuation from a trusted agent, and compare notes with other agents.

  • Price strategically instead of emotionally.


💡 Pro Tip: Pricing just below a major threshold (like €299,000 instead of €305,000) can help you appear in more filtered searches on platforms like Yitaku.


Mistake 2: Weak Visuals (or No Staging)


If your listing photos look dull or cluttered, buyers will scroll right past, no matter how great the property is.


How to Fix It:

  • Use high-quality, well-lit photos to showcase your property.

  • Stage each room to highlight its best features.

  • Add lifestyle touches, like plants, pillows, and lighting to create inviting spaces.


Check out this blog post for a full guide on Instagrammable staging.


Mistake 3: A Boring or Generic Listing Description


A phrase like “spacious apartment in a great location” won’t excite anyone. Your listing description needs to pop!


How to Fix It:

Write your listing like a story. Highlight:

  • What it feels like to live there.

  • Who it’s perfect for (e.g., young families, remote workers).

  • Standout features such as walk-in wardrobes, sea views, and high ceilings.


Use language that evokes emotion rather than just stating facts.


Mistake 4: Poor Communication or Slow Response Times


Buyers are impatient. If they message you and don’t get a quick reply, they’ll likely move on to the next property.


How to Fix It:

  • Aim to respond within minutes instead of hours.

  • Set up automated replies or alerts to manage inquiries effectively.

  • Use platforms like Yitaku, which help manage and prioritize buyer leads efficiently.


A fast response can be the difference between securing a lead and losing an opportunity.


Mistake 5: Not Qualifying Potential Buyers


Not every lead is a serious buyer. Wasting time on unsuitable prospects can drain your energy and delay your sale.


How to Fix It:

  • Ask questions early: What stage are they in? When are they looking to move?

  • Use buyer filtering tools whenever possible.

  • Work with platforms that pre-qualify matches, like Yitaku’s Smart Alerts.


More qualified buyers can lead to better offers and fewer headaches.


Your “Fix It” Checklist


Want a quick win? Here’s your essential to-do list to sell smarter:

✔ Price it right

✔ Invest in good visuals

✔ Write a compelling, emotional description

✔ Respond quickly and professionally

✔ Focus on qualified leads


In conclusion, you’ve put a lot of effort into the properties you list. Make sure your selling strategy reflects that effort to maximize your success. Avoiding these common mistakes will help ensure a smoother sales process and could even improve your final sale price.

 
 
 

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